Privacy Policy

1. Who we are

JBJ Diesel is the public-facing business name of JBJ Automotive Diesel Repair LLC (“JBJ Diesel,” “we,” “us,” or “our”). We operate a diesel repair and custom-performance shop at 5325 S. Lake Ave., Caldwell, ID 83607.

This Policy explains how information is handled when you visit this website, make an analytics choice, follow its links, load optional third-party content, or contact us using the displayed phone number or email address.

2. Website scope

At launch, this website does not provide online checkout, appointment booking, public user accounts, public comments, or a website contact form. It does not use advertising pixels. Google Analytics is designed to load only after a visitor affirmatively selects Allow analytics.

3. Information we receive

Information you choose to provide

If you call or email us, we receive the information you choose to provide through your telephone or email service. That information may include your name, contact details, vehicle information, service questions, photographs, records, and the content of your communication.

Please do not send passwords, payment-card numbers, government identification numbers, medical information, or other sensitive information through ordinary email unless we specifically request it through an appropriate secure process.

Routine website and security information

Our hosting provider, WP Engine, and related hosting, content-delivery, and security systems may process routine request and diagnostic information. Depending on the request, that information may include an IP address, date and time, requested page, response status, browser or user-agent information, referring page, and approximate country derived from the IP address. See WP Engine’s Privacy Policy ↗.

Analytics information after consent

If you select Allow analytics, the site may load Google Analytics 4 (“GA4”). GA4 may process information about pages viewed, page titles and URLs, referring pages, approximate location, browser and device characteristics, timestamps, scroll activity, outbound-link activity, and a property-specific cookie or online identifier.

The approved measurement design also records limited action labels when a visitor selects a displayed telephone link, selects the public email link, or affirmatively loads the featured Instagram player. Those events report that the action occurred; they are designed not to transmit the telephone number, email message content, name, vehicle details, or other information a visitor communicates.

Google prohibits Analytics customers from sending personally identifiable information to Analytics. We do not intentionally send names, email addresses, telephone numbers, message content, payment details, or repair records to GA4. See Google’s Analytics data-safeguarding information ↗.

4. Cookies, consent, and similar technologies

GA4 is designed not to load during an ordinary visit unless you select Allow analytics. You may instead select Continue without analytics, and the public site remains available.

If analytics is allowed, Google Analytics may use first-party cookies and similar technologies. Google identifies _ga as its primary Analytics cookie; it distinguishes one visitor from another, is unique to the Analytics property, and may last for two years. See Google’s cookie information ↗.

The site stores a small first-party preference cookie named jbj_analytics_consent for up to 180 days so it can remember whether analytics was allowed or declined. The preference contains the choice, consent-version label, and timestamp—not a name, email address, or service inquiry.

The theme does not otherwise use browser local storage or session storage. Essential hosting, content-delivery, fraud-prevention, or security technologies may still be used to provide and protect the site. Authorized WordPress administrators use necessary login and security cookies in the private administration area.

5. Analytics configuration and advertising boundaries

JBJ Diesel uses approved analytics to understand site use, improve content and local-search performance, diagnose site issues, and measure whether visitors select the public call or email paths.

The approved configuration keeps Google Signals Off, user-provided data collection Off, and advertising personalization disabled in all regions. Advertising storage, advertising user data, and advertising personalization remain denied. JBJ Diesel does not use the approved configuration for behavioral advertising, cross-site advertising profiles, Google Ads remarketing, Meta Pixel, or enhanced conversions.

The GA4 property is linked to the verified jbjdiesel.com Google Search Console Domain property. This association allows authorized Grinds Ads personnel to analyze Google Search queries, landing pages, and related search-performance information together with site-usage reports.

6. Instagram and other third-party services

The featured Instagram player is click-to-load. The Instagram iframe is not created until you choose Load Instagram Video. When you load that player, your browser connects to Instagram/Meta, and Meta may receive device, network, IP-address, cookie, and interaction information under its own privacy policy ↗.

The site also links to Instagram, Facebook, Google Maps, Idaho 511, and Grinds Ads. When you follow an external link, the destination controls its own collection and use of information. The site serves its typefaces locally and should not automatically contact Google Fonts.

7. How we use and disclose information

We may use information to respond to inquiries, evaluate requested work, discuss or schedule service, provide customer support, maintain business records, secure and troubleshoot the website, prevent misuse, comply with legal obligations, and protect our rights, customers, personnel, and property.

With analytics consent, we may also use aggregated and event-level reports to understand page use, referral sources, approximate regional and device patterns, content engagement, and selections of displayed call, email, social, map, or video controls. We use those reports to improve the website and evaluate its lead paths—not to make automated decisions about a visitor.

We may disclose information as reasonably necessary to service providers supporting our website, analytics, email, communications, security, or business operations; professional advisers; lawful government or court requests; security or fraud investigations; protection of rights and safety; or a business financing, sale, merger, reorganization, or transfer.

We do not sell personal information for money. The approved configuration does not share personal information for cross-context behavioral advertising or use targeted-advertising pixels.

8. Retention and security

We retain information for as long as reasonably necessary for the purpose for which it was collected, including responding to inquiries, providing or documenting service, maintaining business and tax records, resolving disputes, enforcing agreements, securing systems, and complying with legal obligations.

The approved GA4 configuration uses a 14-month retention period for user-level and event-level data available in Analytics explorations. Google explains that this control does not govern standard aggregated reports in the same way. Analytics cookies may persist for their configured duration unless cleared or blocked. See Google’s data-retention information ↗.

We use reasonable administrative and technical safeguards appropriate to the website and information we handle. Access to the JBJ Diesel GA4 property and Search Console Domain property is restricted to the verified Grinds Ads identity at the time of this Policy. No transmission, storage system, or security measure can guarantee absolute security.

9. Your choices and requests

You may select Continue without analytics and use the public site without loading GA4. If you previously allowed analytics, use the site’s Privacy choices control to change your choice, clear cookies through your browser, or block cookies through browser settings. Google also explains how it uses information from sites and apps that use its services ↗.

Depending on where you live and subject to applicable exceptions, you may have rights concerning personal information we maintain about you. You may contact us to ask about access, correction, or deletion. We may need to verify your identity and may retain information when required or permitted by law, needed to complete a service relationship, protect security, or maintain necessary records.

You can avoid loading the Instagram player, choose not to follow external links, and contact us by telephone instead of email.

10. Children and policy changes

The website is intended for a general audience seeking diesel-repair information and is not directed to children under 13. We do not knowingly use the website to collect personal information from children under 13.

We may update this Policy when our website, services, providers, measurement configuration, or legal obligations change. The current version will display a revised “Last updated” date. We will review this Policy before adding advertising tags, online forms, GoHighLevel, appointment booking, payments, public accounts, comments, or materially different analytics features.